A copywriter is an writer who is specialized in developing content for sales and/or business purposes.  An SEO copywriter is a highly specialized copywriter with an understanding of web metrics, search engines, and web page design who develops SEO copy writing for websites with the intent of increasing that website's internet presence.

Your Internet Presence

An SEO copywriter can increase your internet presence by utilizing a number of techniques; however, the most important manner of increasing your presence and the core of SEO copy writing is simply writing enticing, keyword optimized copy that accurately describes your website to its visitors. 

Keyword Optimization and your SEO Copywriter

Keyword optimization refers to the act of writing copy that is keyword dense, meaning that a specific keyword (term often searched by search engine users) appears with a total frequency between 3%-5%. 

An SEO copywriter must have an advanced understanding of the English language, otherwise their copy will a) not properly convey your message and b) be artificially stuffed with keywords (a red flag for search engines). 

A skilled SEO copywriter is capable of researching relevant keyword phrases (those phrases people will search for in order to find the services you are providing) AND writing grammatically correct, professional quality SEO copy that shows visitors that yours is a respectable business. 

How a Dragonfly SEO Copywriter works for you

By developing highly focused content pages for your website, an SEO Copywriter greatly increases your chances of being 'found' for specific keyword phrases.  The more optimized pages your site has, the greater the chances that search engines will determine your site to be relevant, thereby granting it higher ranking on SERPs (search engine results pages), so that when someone searches for the keyword phrase 'laparoscopic surgeon detroit' in Google, for instance, yours is the first site to appear on the list.

Please feel free to read When you need Internet Marketing to determine whether you require our services.

Dragonfly SEO is a Baltimore, Maryland area based Search Engine Optimization company. 

Please Contact ghoesch@dragonflyfreelance.com for a free SEO consultation.